#1 global financial wellbeing platform

nudge combines financial education with personalised, timely, unbiased prompts to help people plot a path to prosperity. nudge is designed to help people maximise financial opportunities, overcome financial problems and make managing money stress free. nudge also enables you to:

Grow uptake and understanding of employee benefits

Cultivate a globally consistent experience

Understand people's financial needs

Financial wellbeing for everyone

nudge is the world’s leading financial wellbeing platform. Our global technology integrates news, data and behavioural psychology. We’re 100% unbiased, with no hidden agenda. nudge is for everyone - employees, customers or members.

 

Still got questions?

Find your answers here in our ⬇

FAQs

for your employees

Over 100 of the world’s most respected organisations – big and small – use nudge to help their employees achieve their dreams and avoid financial problems. nudge is proven as a powerful platform to promote and elevate existing reward strategies.

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for your customers

nudge isn’t just for employees, it's for customers too. Show you care, strengthen customer engagement and add value to your products and services. Let nudge improve your customer’s relationship with money – and with your organisation.

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Community

Financial wellbeing
wealth, health and happiness

When people are in control of their money, they’re in control of their lives. They’re happier, less anxious and more empowered. We call this “financial wellbeing”. At nudge, we believe our intelligent combination of education and technology can help create and – most importantly – maintain this happy state.

Tell me more

Financial wellbeing isn’t a one-off solution - it needs to be nurtured with education and evolution. Naturally, it’s different for everyone. For some, financial wellbeing is putting food on the table. For others, it’s building a nest-egg or going on holiday. The truth is, we all want to make the most of our money – high or low – to enjoy a comfortable and content quality of life.

Knowledge is power

Good financial decisions are influenced, at the micro-level, by personality and preferences, and at the macro-level, by world events, the economy and government policy. All these factors are in constant flux. That’s why a one-off solution doesn’t work – everyone needs fresh knowledge to navigate their changing circumstances.

Like to chat?

We love what we do. And we’ve got years of experience with organisations big and small, and with super stories to share.

Please leave your details below and we’ll call you for a chat.

Change the narrative on money for good

nudge by name, nudge by nature

The nudge solution uses insights from behavioural psychology – nudge theory – to increase the likelihood of positive outcomes for our users.

It’s about how and when you present options – delivering the right content to the right person at the right time – for all the right reasons.

So they can make the right decisions and improve their financial wellbeing.

Brighter financial futures for everyone, everywhere

nudge uses simple, relevant, timely education to help people understand complex financial matters.

nudge helps people take simple proactive actions to increase their wealth, avoid financial problems and make managing money simple and stress-free (sometimes even a pleasure).

nudge helps people achieve financial wellbeing and happiness.

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